HOW SIMPLE BRANDING UPGRADES WILL CONNECT YOU TO MORE CUSTOMERS.

Client connection through my site has noticeably increased due to vast improvements in the Contact section, leading to a growth in new customers.

THE BUSINESS MOVEMENT SUCCESS SERIES

OIL & WATER SKIN CARE
FOUNDER: LISA TABBUSH
ESTABLISHED: 2001
THE NUMBERS: 
   - CLIENT BASE OF 200+
   - 42 5-STAR REVIEWS
2016 SUCCESSES: 
   - REDESIGN CLIENT LOUNGE
   - enhanced website booking SERVICE
2017 CHALLENGES: 
   - DEVELOP PRECISE MARKETING STRATEGY
   - REVAMP LOGO + BUSINESS CARDS

Fifteen years ago, Lisa Tabbush had no business plan, just the desire, motivation and drive to launch off on her own. The launch was great and exciting, but growing and thriving throughout the years has been a different story. Lisa has been helping her clients look and feel flawless for years, this isn’t her challenge. Her challenge is running the business as a sole proprietor. Attending The Business Movement reminded her that even though she may feel “alone”, she is a part of a tribe of business owners, all reaching for the same goals, even if they are offering different services. 

Attending The Business Movement helped motivate Lisa to examine the multiple ways she could be more competitive, while also inspiring her to update her online presence. Big successes for Lisa have been the redesign of her website and developing a following using the wonderful world of Instagram.

She gives her credit to 2016 Business Movement speaker and co-creator Gina Gutierrez, Founder + Lead Designer of Gina Rachelle Design, for coaching her on branding and the art of story telling through social media and her website. Lisa expresses, “I feel proud of my site now and in turn am fired up to send potential and existing clients to see it!” Lisa also mentions that "client connection through my site has noticeably increased due to vast improvements in the Contact section, leading to a growth in new customers."  Oil & Water Skincare has a more definitive brand now and a more comprehensive narrative of what the business offers.

“I am looking forward to another dose of inspiration and ideas from 2017’s The Business Movement”, Lisa says. In 2017, Lisa has her eye on redesigning her logo and business cards to focus on a precise demographic. The Business Movement is excited to host driven business owners like Lisa on January 21st, 2017.

John Hackbert

DIAKADI, 290 Division Street, San Francisco, CA, 94103