When DIAKADI Fitness Performance Life opened in 2004, we had no idea that it would become THE fitness entrepreneur’s training center for hundreds of personal trainers taking their first step into the world of becoming fitness business owners. In 2015, The Business Movement was created when Billy Polson joined forces with three of the most successful fitness business owners in northern California (Jackson Bloore, Gina Gutierrez, and Ross Steiner) to create an afternoon of fitness business workshops for Bay Area trainers and coaches. In year two, The Business Movement grew from an afternoon with four successful business owners to a full day workshop with 12 business leaders presenting.
But a one day workshop once a year just wasn’t enough! Our attendees wanted more information, year round accountability and a consistent drip of content throughout the year to keep them on track.
Today, DIAKADI’s Business Movement has grown into an all encompassing fitness business educational experience for trainers, coaches, gym owners, and fitness entrepreneurs of ALL Levels, which includes: